fashion

'True Detail' by Luciano Carvari FW 08-09

What a superb ad campaign. The 'True Detail' ad campaign for the Luciano Carvari Fall Winter 2008-2009 footwear collection is all about celebrating attention to detail and skills with 7 scenarios. Landing a tennis ball in a glass of juice, putting the right amount of poison in your husband's meal, studying the surrounding while pretending to tie your shoes, it's all about paying attention to details. See a behind the scenes video of the shoot at the end of the post.

+ See Luciano Carvari's sizzling SS 08 campaign 

Luciano Carvari Delicious Footwear Ads

Usually ads for shoes  do not excite me much, but the 'Flora - Amore' ad campaign for the Luciano Carvari Spring-Summer 2008 Footwear collection is a creative and exciting exception. The campaign has a theme of bringing shoes & flowers together, and was shot in Thailand, Morocco, Zanzibar, Mexico, Chile, Peru, and on the territory of the National Academy of Sciences of Ukraine Botanical Gardens. Wow, I wonder how much the traveling budget was!

+ See more ad campaigns

Hermes Fall-Winter 2008-2009 Ad Campaign

A rather unusual but very creative theme for the new Hermès Fall/Winter 2008-2009 ad campaign. Snowy mountaines are used as the backdrop to showcase the pieces with model Mariacarla Boscono and photography by Eric Valy. Rather refreshing!

+ see more creative ad campaigns

Martin Margiela Gets Freaky in Interview

The insanely wild creations of designer Martin Margiela are the central feature of “Maison Martin Margiela” in Interview Magazine September 2008 issue. The sanatorium themed editorial features model Natasa Vojnovic and photographer Craig McDean. Fashion editor Karl Templer styled the shoot. I love his stocking-over-face choice. Very freaky, and you can't even tell who the model is. 

One in a Million Fashion

'One in a Million' is an editorial in the new VMAN 12 that celebrates genuine craftsmanship with collector's item Winter season pieces from Alexander McQueen, Dolce & Gabbana, Burberry Brorsum, Balenciaga and more. 

The focus is on the fashion masterpieces, where the model's (Dustin Amrine) face is hidden or shadowed in the shots. The photography is by Richard Burbridge and styling by Brian Molloy.

 

+ See more VMAN posts

Extremes by Mario Testino in VMAN

'Extremes' is a fascinating editorial by photographer Mario Testino in the new Winter 2008 issue of VMAN magazine that studies the extremes of modern manhood. What is a man and what is masculinity nowadays? The concept has drastically changed over the years. Testion presents examples of these extremes such as, tattoos, cosmetic surgery, elegance, beach and tanning, workouts and muscles, androgyny, tomboy girls and more. The shoot was styled by Beat Bolliger.